Code of Conduct and Ethics
Grandha Professional Hair Care
Introduction
The Code of Conduct of Grandha Professional Hair Care defines the ethical principles and standards that all employees, partners, and suppliers must follow. We are committed to building a work environment based on integrity, respect and responsibility, ensuring the trust of customers, employees and society.
Message from the Directors
Dearest family Grandha,
As we complete our first quarter century, we are pleased to look back on all the enormous challenges we have faced so far, as well as the decisive choices we have made not only to overcome them, but to transform them into catalysts for solid and sustainable growth.
However, the very essence of human endeavor is continuity. No rival is more dangerous than time, and the future we envision already shows us that we are now living at a crucial moment in the history of Grandha. As we embark on these new challenges and transformations to continue evolving, we will certainly face uncertainties and difficult decisions.
However, all these difficulties that present themselves to us must be – as they always were – appreciated under the aegis of our most cherished and non-negotiable values: Honesty, respect, humility, courage and responsibility.Whatever the challenges ahead, these will always be the pillars that guide our moral compass.
Grandha's Code of Conduct and Ethics is a concise set of guidelines that indicate to each of us how to carry out the activities and responsibilities assigned to us on a daily basis. Only by incorporating this code into our daily work will we continue to be Grandha's direct agents of growth and transformation, without ever abandoning the choices that have positioned us at the forefront of beauty, health and well-being worldwide: Cosmetic quality, technological innovation, respect for the environment and absolute commitment to consumers and customers.
Diego M. Martins
Communications Director
Grandha Professional Hair Care
Our values
HONESTY
Act with integrity in all situations, maintaining transparency and consistency between words and actions.
How to apply:
Provide clear information about products, composition and expected results.
Fulfill commitments to customers, suppliers and employees.
Admit mistakes and seek responsible solutions without hiding flaws.
RESPECT
Value diversity, treat all people with dignity and recognize the importance of each individual.
How to apply:
Encourage collaboration and open dialogue between teams and departments.
Respect different cultures, origins, beliefs and opinions.
Ensure a safe, inclusive work environment free from discrimination and harassment.
HUMILITY
Recognize limits, be open to learning and value the contributions of others.
How to apply:
Listen to constructive criticism from customers, employees, and partners to improve products and processes.
Publicly recognize the merit of colleagues and teams.
Accept that growth requires continuous learning and adaptation.
COURAGE
Make ethical and innovative decisions, even when faced with challenges or risks.
How to apply:
Uphold ethical principles and standards, even under pressure or convenience.
Seek creative and bold solutions to improve products and processes.
Facing difficult situations with transparency and firmness, without compromising our values.
RESPONSIBILITY
Make commitments and act consciously, considering social, environmental and economic impacts.
How to apply:
Develop safe, effective and sustainable products.
Strictly comply with legal, regulatory and internal standards.
Contribute to the well-being of the community, employees and customers.
BUSINESS ETHICS
Conflict of interest: Employees must avoid situations in which personal interests may influence professional decisions.
Transparency: All internal and external communications must be clear, accurate and truthful.
Corruption and bribery: Acts of corruption, bribery or any undue favoritism that is not covered by the franchise agreement are not tolerated.
Fair competition: Compete fairly and ethically, respecting current legislation.
RELATIONSHIP WITH EMPLOYEES
Guarantee safe, inclusive work environment free from discrimination and harassment.
Encourage professional development and, where appropriate, offer equal opportunities for growth.
Value the health and wellness, promoting a balance between professional and personal life.
RELATIONSHIP WITH CUSTOMERS AND CONSUMERS
Guarantee quality, safety and efficacy of the products.
Provide clear information on composition, use and possible risks.
Respect the privacy and protect the personal data of customers and partners.
SOCIOENVIRONMENTAL RESPONSIBILITY
Adopt practices of sustainable production, minimizing waste and emissions.
Ensure the appropriate distribution of values throughout the entire chain of employees, partners and customers, so that the business brings benefits to everyone involved.
Continue innovating and creating cosmetics that care for health, increase well-being, change self-esteem and transform lives.
RESPONSIBLE USE OF INFORMATION AND RESOURCES
Stand confidentiality about the company's strategic information.
Use corporate resources ethically, efficiently and responsibly.
Avoid disseminating false or misleading information about the company, products or competitors.
REPORTING AND COMPLIANCE
Employees have a duty to report inappropriate behavior safely and without retaliation.
The company guarantees impartial investigation of all complaints and corrective measures when necessary.
It is the responsibility of each employee to know and follow this Code of Conduct and Ethics.
COMMITMENT
All employees, suppliers and partners must adopt these principles with the aim of expand our corporate culture in a uniform way.
In this way, we will perpetuate our true values and reproduce in every individual, anywhere in the world, the same spirit of mission that gave life to Grandha Professional Hair Care.